Blog
Current articles and analysis from our team on SEO, Google Ads and web technologies.
Topics

Case Studies
Aborda Yachting Project Management
Aborda Yachting has kept its digital presence with Turk SEM for close to 15 years: online booking, a new website, Google Ads and Facebook Ads.

General Topics
ISO 639-1 and ISO 639-2 Language Code List
The full ISO 639-1 and ISO 639-2 code list for the world's languages, with each language named in English, French and Turkish.

General Topics
What Is Hosting and Why Does It Matter?
Renting space on a server, explained plainly: how it works, what it does for SEO and user experience, the four hosting types and how to set one up.

Google Ads Insights
What Is PPC?
Pay per click explained plainly: what it measures, how to target it, how to keep the cost down, and the mistake that cost me the project of my life.

Announcements
Business Partnership Application
We introduce your products to our 900+ clients and you can offer our solutions to yours. Training is included, and the agreement runs open ended.

Company News
We Joined the Public ICT Conference in Turkey
Turk SEM took part in the yearly Public ICT Conference at Bilisim Vadisi in Gebze, held in 2024 with the Ministry of Trade among the participants.

Company News
Software Specialist Vacancy
We are hiring a software specialist for the Türk SEM development team in Istanbul: Linux, PHP, WordPress, relational databases and technical SEO.

General Topics
What Is Advertising?
Definitions, characteristics, types, aims, advantages and disadvantages of advertising, plus how it differs from public relations.

Inspiring Stories
What Is Conversion Rate Optimization (CRO)?
How to calculate a conversion rate two ways, what optimizing it actually buys you, and why a bad call center can undo a good campaign.

General Topics
Keep Your Cookie and Privacy Policies Apart
Merging the two is fine until you target the EU. What the Cookie Directive asks for, and why each policy deserves a page of its own.

Inspiring Stories
The Features WordPress Added, Year by Year
From b2/cafelog in 2001 to headless setups in 2024, plus why a 1 GB site still stalls and what to do about it.

General Topics
Social Media Specialist
We are hiring a social media specialist to run the accounts of Türk SEM clients, based in Istanbul, Ankara, Izmir or anywhere in Turkey.