Search engine optimization

SEO Insights

121 articlesLatest article: September 11, 2026Page 2 of 11

What Is an Entity Moat?

PageRank was one number out of ten. Today your defense is the data you produce yourself: sector reports, surveys and a published methodology.

Why Hold On to Your Old Domains?

AI can imitate anything except time. Your old domain carries a record nobody can build in a few months, and that is becoming the real capital.

What Turkey's Advertising Ban for Doctors Means

Digital advertising inside Turkey is closed to clinics; health tourism abroad is not. Where to move the budget, and a compliance checklist for 2026.

What Is INP? Why Interaction Speed Is SEO’s New Threshold

INP replaced FID in 2024 and matters more every month. What it measures, why great caching will not save you, and the number you should be aiming for.

What Is Local SEO and How Does It Work?

How the local pack is won: relevance, distance and prominence, Google Business Profile, NAP consistency, reviews and the sectors that live on local search.

The Best Hosting Providers in Turkey

We measured how long 19 hosting providers serving the Turkish market take to deliver 1 MB, with our own speed tool. Updated twice a year, January 2026.

The Core Strength in Your Content: Experience

Raw information is a commodity and patterns are automated. What is left is what you actually lived through, plus a four question audit for your content.

Google December 2025 Core Update: Why Rankings Dance

Google started its December 2025 core update on 11 December. Why positions swing during the roll out, and why the right move is to wait rather than edit.

What the October 2025 Core Update Redefined

Core updates, live A/B testing and edits on your own site are one connected system. What changed in October 2025 for E-E-A-T, AI content and local SEO.

A Personalized Web Experience With Dynamic Content

Enter your site once and every page rewrites itself around it. How the recognition card works, and why we tried it on the SSL tool first.

We Renewed Our Keyword Rank Checker Tool

Keyword Rank Checker moves to v2.0 on its own build: new design, Turnstile against bots, and a Turksemveri link that ties speed change to ranking change.

Our Page Speed Change Analysis Tool Is Live

Real user data rather than a lab score: compare this week against the last 1, 5 or 12 reports and see which metric actually moved.

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